This is the secret skill for dropshipping you must know. It won’t be secret for very long though. What is this secret? Empathy my friends. Not only will this skill make you a better dropshipper, it will make you a better human being as well. Empathy is vital in every domain of life. If you learn it now, you will be at an unfair advantage forever.
What is empathy exactly? Well, empathy is all about understanding a person from their perspective. It requires you to imagine yourself in their shoes. This can be difficult for many because it demands a certain level of abstraction. We only have direct experience with our own point of view.
How can you get better at empathy? I would recommend talking to people from a wide variety of backgrounds. Learn about their family, traditions and religions. Try to understand their hardships and success. Reading books and watching videos of other people’s stories will help with this as well. Being empathetic requires you to understand the world does not revolve around you. Everyone is living their own individual life. Everyone is going through their own struggles and hardships as we are. This is an essential point of being an empathetic human being.
The Secret Skill for Dropshipping You Must Know – Empathy
What does this all have to do with dropshipping and earning an online income? Well, to be a successful dropshipper we need to have customers who are willing to buy from us. To do this at scale requires trust and an emotional connection. Attaining these two means you have to understand your customers. This is where empathy comes in.
When you have empathy, you will understand your markets hopes and fears. This is the truth of the secret skill for dropshipping you must know. You can then present your product as the solution to these fears or insecurities. Let’s say you are in the makeup niche and discover your market has a huge problem with removing makeup after use. If you sell an awesome makeup remover, you will be very successful indeed.
Dropshippers who make little to no sales do not understand their market at a fundamental level. If they did, they would know how to tap into their psyche. This touches on every aspect of dropshipping. If you are empathetic, you will create a beautiful website for your market. It may not be the one you necessarily want but they may love it regardless.
The Power of Empathy
If you are empathetic, you will be able to write copy which touches your market at a deeper level. This will encourage them to buy right now and not later. If you haven’t figured it out yet, this is very powerful stuff folks. You must also do your market research. Find out the average age, gender, income,and location of your customers. Doing so will mean you are well equipped to sell to this group of people.
The best way to find out this information is to talk to these people in person. If you have friends in the niche, get talking to them. Find out what annoys them and what they’d pay anything to solve. The next best thing would be to look on forums online. Places like reddit are great for this. People air all their dirty laundry on forums. They will tell you what is really grinding their gears.
People are always searching for the newest dropshipping hack or tactic that will be redundant after a month. Having empathy will never go out of fashion. It will serve you well for the rest of your days. This is the secret skill for dropshipping you must know. Without it, you are at a severe disadvantage. So go out there and get empathizing!